Brand Relaunch (Foundation Line)

Content Strategy, Campaign Execution & Social Media Management

DURATION

CAMPAIGN-BASED

CLIENT

BEB EUPHORIA

  • PROJECT OVERVIEW

We partnered with a beauty brand to rebrand and relaunch their foundation line, repositioning it to better connect with their audience and drive renewed demand.

Alongside the relaunch, we also managed their social media, ensuring consistent visibility, engagement, and a smooth rollout across all platforms.

  • The Challenge

The product needed a fresh identity and stronger positioning

  • Low excitement and visibility around the foundation line.
  • Needed a relaunch strategy that would capture attention and rebuild interest.
  • Required both online presence and real-world engagement.
  • What We Did

Developed a new content direction and positioning for the product

  • Created and executed campaign visuals and launch content.
  • Managed social media during the campaign period to ensure consistency and engagement.
  • Built a structured rollout plan to create anticipation and demand.
  • Planned and executed a product testing event for real-life interaction and feedback.
  • Combined content, marketing, and activation for a full relaunch experience.
  • The Result

Successfully relaunched the product with a clear and refreshed identity

  • Increased visibility and engagement across social platforms.
  • Strong audience response during the campaign period.
  • Product testing event drove interaction and brand awareness.
  • Relaunch generated renewed interest and demand.

“Ratedby10 doesn’t run ads for visibility alone. We run ads to drive traffic, convert attention, and generate real results.”